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From Better To Best – Corporate Branding

Have you ever wondered how multi-national companies like McDonalds, Coca-cola, Microsoft, Apple, Intel, Motorola, Sony and UPS came up with their names? Just think, if these companies have some lame or forgettable brand name, would they be as big as they are now? Every company starts out by thinking of a name. A law firm, for example, commonly uses the names of its associates, like Smith, Johnson and Brown Law Firm. The name of a woman's specialty shop should be something sen...

Whats and Hows of Singapore Entrepreneur Pass

Are you a foreign national who would like to move to Singapore and start a new business? Or perhaps you are currently on an employment pass working for another company in Singapore but would rather quit and incorporate your own business here? If the answer to any one of the above is 'yes', the Singapore Entrepreneur Pass (EntrePass) is for you.

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Business News Comprehensive Information Site

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